Case Study

Colors of the Rainbow Festival

CI
UI
Image Editing
Management

Project Overview

For a private two-day music festival, I developed a complete corporate identity — including naming, logo, and a cohesive visual concept that defined the look and feel of the event. Beyond design, I also supported organization, team coordination, and volunteer planning.

Challenge & Approach

The festival, Colors of the Rainbow, celebrated music, diversity, and self-expression. The design concept combined rainbow symbolism with electronic music genres like house and techno, resulting in an inclusive and vibrant visual identity.

I created three key posters: an invitation poster and two information posters featuring the DJ lineup and workshop schedule. The logo also became an interactive element during a workshop, where visitors printed it on textiles to create their own festival merchandise, reinforcing the event’s participatory and creative spirit.

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