Case Study
Event Identity
Graphic Desing
Rebranding
Social media
Project Overview
I created event visuals for the techno party series Audiokomplex at Erdbeermund Club in Karlsruhe. This included developing a refreshed logo featuring a stylized ape head combined with neon light edges. The logo’s colors were designed to vary for each event while maintaining brand recognition.
Challenge & Approach
The main challenge was to redesign the ape head so it retained its identity while allowing flexibility for different events. I explored multiple styles and color variations to ensure the logo was instantly recognizable yet adaptable, giving each event a unique visual identity within a consistent brand system.